Social Media Policy

How We Use Social Media

Members of the Severn School community (students, faculty, parents, administrators, alumni, staff, and friends) use social media as a way to connect with others, share educational resources, and network within and outside of the school community. The school uses social media in a professional capacity to share content including, but not limited to, promotional materials, educational content, photos and videos of classes, programs, and school activities, student accomplishments, and outside community events connected to Severn School.

Severn School manages the following official accounts:


Guidelines for Official School Accounts

Below are Severn School's policies and guidelines for managing official school social media accounts.

Account Management

Official Severn School social media accounts are to be managed by designated and approved community members only. Any other community members who wish to post content on the school's official accounts should submit that content for approval to:

Safety and Security

To ensure the safety of our community, Severn School will never post or release information that is considered private and confidential. This includes posting conversations, personal schedules, addresses, phone numbers, etc. without noted consent. For grades 6-12 students' first and last names may be posted. For grades PS-5, only first names may be posted.

Photos of students will not be posted on Severn School social media accounts if a parent submits a written request to opt their child(ren) out of such communications. Unless otherwise opted out, students are automatically opted in. Please refer to our division handbooks for more about the use of student images.

Response to Comments

Negative comments and comments with inappropriate language will be responded to within 24 hours during the school week, and by the following school day on the weekend. If these comments are directed at any group or member of our community and/or reflect poor judgment on the part of the sender, they will be deleted, hidden, or reported by Severn School. Any comment posted on Severn School accounts that breaks our community guidelines of respect will be deleted, hidden or reported. Comments that are not related to the content of a post will be deleted, hidden or reported. Severn School will address the senders of such comments publicly or privately (via a direct message) on a case-by-case basis.

Response to Direct Messages

Severn School will respond to inquiries sent via direct messages within 24 hours during the school week, and by the following school day on the weekend. Not every direct message will receive a response, only inquiries. If an individual has a pressing concern to address with the school, they are encouraged to call (410) 647-7700 or find contact information in our public faculty and staff directory. These options provide the most direct path to address concerns in a timely manner.


Community Guidelines

Below are guidelines to follow when members of the school community (students, parents faculty, administrators, staff, alumni, and friends) interact with Severn School in social media spaces, regardless of whether these are considered professional or personal spaces. These pertain to commenting on and sharing Severn School's official posts and whenever acting as a representative of Severn School. All community members are expected to:
  • Behave in a way that reflects our school values of respect for others and yourself, and that will enhance your reputation, the reputation of others, and the reputation of the school
  • Refrain from using social media as a platform to devalue others including making defamatory remarks, sexual or racial slurs, and using obscene or profane language 

Faculty and Staff

Faculty and staff in the Severn School community are expected to act respectfully and professionally on social media and to model appropriate online behavior for students. If faculty and staff wish to post any content of classes, practices, or in-school interactions on social media, they must submit the content to the account managers listed above for review to be posted to our official accounts. Faculty and staff are encouraged to share official Severn School posts from their personal accounts. Faculty and staff may not:
  • Post photos of students on personal accounts
  • Send/accept direct messages to/from students on personal accounts 

Students

Severn School students above the age of 13 are welcome to participate in interactions with the school on social media. They are expected to behave responsibly, exercise good judgment, and follow our community standards of character and conduct. Any disrespect to the school or to their peers will be reported to a division administrator. Additional expectations include:
  • Students will know and follow the guidelines in Severn School's Acceptable Use Policy (located in each division handbook)
  • Students will not reveal personal or confidential information about themselves or others such as last names, addresses, phone numbers, schedules, etc.
  • Regardless of privacy settings, students must assume that all information posted on social media is public

Lower School

Preschool-Grade 5
Chesapeake Campus
1185 Baltimore Annapolis Blvd
Arnold, MD 21012
410-647-7700

Middle/Upper School

Grade 6-12
Teel Campus
Severna Park, MD 21146
410-647-7700